Equip yourself with the skill-sets for a great professional career.
Increase your sales and reach with our business solutions.
We are a leading Business Development Company in Nigeria.
We advise and help organizations get value from customers, markets, and relationships.
Core areas include strategy, marketing, organization, operations, IT and Media across all business types.
Results are at the top of our agenda.
We operate a cohesive ecosystem of products that helps businesses and their people achieve greater potentials.
Online Bookmakers: Convenience and Wide Choice
Online bookmakers (1xbet reviews) offer undeniable convenience. Bets can be placed anytime, anywhere using mobile apps or websites. This is especially convenient for busy people who find it difficult to find time to visit offline bookmakers.
DATA ANALYSIS & VISUALIZATION
We analyse, visualize and tell stories with data to help organizations make informed decisions, create tailored products & services.
HUMAN CAPITAL DEVELOPMENT
Our academy equips professionals and corporate workforce to be more confident, productive, skilled and competitive.
IDEALIZATION & DEVELOPMENT
We create & implement systems, tasks & processes to capitalize on opportunities in the marketplace with profitability as a goal.
Get on the path towards competitive advantage, equity and profits.
Strategic decision making powered by Data & Digital Media Technology
From our Blog
Ultimate Guide To Facebook Ads For Real Estate Agents (Must Read)
Running Ads for real estate agents and companies can be challenging. That’s because you’re selling a high-...
9 Reasons Why You Should Outsource Your Digital Marketing Efforts To An Agency
To outsource your digital marketing efforts or to hire an in-house digital marketer? This is one topic that wo...
Freshminds Is Proud to Be an Official Facebook Marketing Partner
Freshminds is excited to announce that we’ve been selected by Facebook as a Marketing Partner, a major miles...
Five Advantages Of Facebook Advertizing
Facebook advertising allows you to reach people based on location, age, gender, and much more with regular up...
Social Media Valuable Terms You Need To Know
Every industry has its valuable term peculiar to what they do and the services they offer. In an ever-evolving...
Seven Ways You Can Rank Better and Earn on YouTube
When i first started on YouTube, i was completely at a loss about what to do. I knew it was essential to rank ...
Steps On How To Make Money While Blogging
Nowadays, blogging has gone beyond the usual online gossip, information sharing, and fun activity to a lucrati...
How to Choose a WordPress Theme for Your Blog
Are you new to blogging or an experienced blogger? Are you trying to choose the best WordPress blogging themes...
How Facebook Shop May Affect The E-Commerce Business
With this global pandemic, there has been a wide range of responses as businesses have been given a curdling r...
Is SEO Important For Small Business?
By now everyone has removed the tinsels from their doorposts and pushed aside the Christmas trees as businesse...
Five Branding Mistakes To Avoid In 2020
There are branding mistakes and there are unforgivable branding mistakes. There are mistakes that a great PR j...
5 Reasons Why You Need To Keep Advertising
Have you ever wondered why big brands like Pepsi, Coca Cola and many others still commit so much into advertis...
5 Secrets About Online Lead Generation You Don’t Know
Lead generation is a term you’ll frequently hear if you’re in the sales and marketing world. In a simple d...
How You Can Use Facebook Advertising Objectives
Running an advertising campaign on Facebook has helped many businesses to penetrate many market segments, gene...
Rep Members by State – Deep Analysis
In this visualization, you can drill through the chart. For instance, when you click North West, all the state...
Find out how many House of Reps members your state is sending to Abuja
House of Reps Members by States. Lagos State and Kaduna State have the highest number of members (24) in the N...
5 steps to reaching a global audience with your app – Pietro Bagnasco
You’ve successfully launched a mobile app, and now it’s time to take your good work to global markets. On ...
5 Skills in Becoming an Effective Social Media Manager
The job role social media manager is among the new jobs that were created along with the explosion of new medi...
How Search Enables People to Create a Unique Path to Purchase
These days, no two consumer journeys are exactly alike In fact, even within the same category or item, journey...
5 Ways To Identify Fake News
Fake news, misinformation, disinformation, yellow journalism or whatever name it goes by has become a real thr...
Email Marketing: Getting Started With The Basics
Using email to connect with your existing and prospective customers doesn’t require any hard and fast rules....
5 Reasons Why You Need Email Marketing To Reach Your Customers and Drive Your Business Forward
Email marketing has been proven as an effective way of reaching out to your established and prospective custom...
Are You Having Problems With Facebook Ads Payments? Read This
Sometimes running an ad on Facebook can be very daunting when the ads are not achieving the desired purpose. O...
Domains of Digital Marketing
Last two weeks someone called me, he wanted to hire our firm to promote his business. So I asked him what exac...
Nora Roberts, Tomi Adeyemi: The Case For Online Reputation Management
Something interesting happened on Twitter (The Drama Queen of Social Media) recently. It was a case character ...
How People Interact With Paid Content on Facebook
Below are the four ways that Facebook measures how people interact with paid content from ads. 1. Ad quality p...
Optimizing Consumer Experience With User Value
Facebook optimizes the experience for consumers because showing them high quality, relevant ads make them more...
How Facebook and Instagram Display Your Ad To People
In recent times, Facebook and Instagram ads have proven to be the most used advertising tool for many small bu...
What is Ad Relevance Score in Facebook Ads
After your ad is served more than 500 times, it receives a daily relevance score between 1–10. A score of 10...
How Facebook Adverts Work – Winning Ads, Pricing, Relevance Score
The Facebook ad auction is designed to maximize advertiser value and optimize the experience of consumers on ...
Facebook Ad Auction Basics
#1 Competition Thousands of advertisers want to show their ads to different Facebook users (target audien...
How To Reach Wider Audience Using Facebook ‘Reach Advertising Objective’
Do you desire to reach a wider audience with Facebook Ads? Then consider using reach as your advertising objec...
Different Types of Facebook Advertising Objectives
Facebook offers many advertising objectives to help you reach your business goals. Your advertising objective ...
How To Promote Call-To-Action on Your Facebook Page
Step 1 Click Promote from the bottom left of your Page. Step 2 Choose any of the Call to Action. Keep in min...
Different Types of Facebook Call To Action (CTA)
Facebook offers a variety of call-to-action (CTA) buttons for your Page. Before you can promote your Page CTA...
Promotion Types on Facebook
#1 Boost Post Increase the number of people who can see your Page post. This promotion type is ideal if your g...
How To Attract More People With Facebook Ads
If you want to attract more people, use Brand Awareness as your campaign objective. People Buy From Ads They ...
A Quick Guide on How to Manage Boosted Posts on Your Facebook Page
Managing Your Boosted Posts View Boosted Post Performance Once you’ve boosted a post, it is very importa...
Difference Between Organic and Paid Reach
Organic Reach Organic reach is the number of people who have seen your post through unpaid distribution. Keep ...
A Quick Guide on How To Boost a Post From Your Facebook Page
How To Target More People Through Your Facebook Page Boosted posts help you to reach more people on Facebook a...
What To Do if You Don’t Want People To See Sensitive Information On Your Website
If you don’t want some sensitive information on your website to be seen when people search on Google. T...
A Quick Guide on How to Profile Your Customers For Effective Digital Marketing
Customer profiling is a way to create a portrait of your customers to help you make design decisions concernin...
Steps in Creating a Facebook Business Page Using Business Manager.
STEP 1: Start From The Facebook Business Manager To begin creating your Facebook Business Page, you will need ...
How To Create A Facebook page Using Your Personal Account
Creating a Facebook page using your personal Facebook account is quite easy. Here are the 6 steps to creating ...
How to Create an Ad Account in Business Manager
Follow the steps below to create a new Facebook ad account in Business Manager. Step 1: Click “Add New” &...
5 Things You Need To Do To Get The Best Out of The Online World
“The online world has come to stay, please embrace it for your good” The internet and the World Wide Web i...
TIPS TO CREATING A NIGERIAN STYLED CV/RESUME
Your CV/resume is the most important tool that you have to impress your potential employer. CV stands for Curr...
The Importance of Data Analysis
The Need for Data Analysis Every business collects data ranging from sales data, customer data, distribution d...
5 Ways to get deep Customer Insights for sustaining your business
Many wonderful products have entered the market dead on arrival because of the customers. Great designs, power...
DIGITAL MARKETING CLASS: CUSTOMER PROFILING II
As an entrepreneur, it is either you’re starting a new business or looking for opportunities in your existin...
THE IMPORTANCE OF MARKET RESEARCH
Have you seen someone that entered business with high enthusiasm complaining after some months or years there ...
DIGITAL MARKETING CLASS: CUSTOMER PROFILING
I know you will be thinking what has customer profiling has to do with digital marketing. Well it has everythi...
HOW FAST DO YOU SELL
Everyday people come online to consume digital services ranging from mobile phones, reservation tickets, advic...
DIGITAL MARKETING CLASS: THE IMPORTANCE OF SPEED
Everyday more and more people are coming online, this has been made possible by the highly pervasive smartphon...
