Everyday people come online to consume digital services ranging from mobile phones, reservation tickets, advice, tips on many issues etc. How fast can you sell if you’re engaged online by a potential customer or client? Is your business operations designed to handle online customers.
We are living in a new world where the flow of information moves at the speed of light. The online market place has disrupted the traditional market place to a great extent that if some businesses refuse to innovate, their operations are at a great risk. The online market place is a new platform business should consider in order to achieve a higher sense of purpose.
Bill Gates in his book Business @ The Speed of thought said, “Business is going to change more in the next ten years than it has in the last fifty… if the 1980s were about quality and the 1990s were about reengineering, then the 2000s will be about velocity… When the increase in velocity of business is great enough, the very nature of business changes”
Now it is no more about velocity, it is about disruptions. Today the new media has disrupted the traditional media. To acquire a new skill today, go to YouTube and watch many videos and you’re good to go. Massive Open Online Platforms (MOOCs) like Edx, Coursera, Udemy have disrupted trainings via physical contacts. I read a report recently of how cab operators were complaining of how Uber disrupted their operations. Many disruptions are coming.
Today you can start an importation an importation business with a click. Can your potential customers find you with a click? Once you’re are thinking of innovating think digital. If you cannot be found with a click, you’re operating in an old economy.
Remember, a click can transform your business.