The Need for Data Analysis Every business collects data ranging from sales data, customer data, distribution data etc. Companies that get actionable i...
5 Ways to get deep Customer Insights for sustaining your business
Many wonderful products have entered the market dead on arrival because of the customers. Great designs, powerful and scintillating adverts, millions ...
DIGITAL MARKETING CLASS: CUSTOMER PROFILING II
As an entrepreneur, it is either you’re starting a new business or looking for opportunities in your existing business or maybe you’re trying to f...
THE IMPORTANCE OF MARKET RESEARCH
Have you seen someone that entered business with high enthusiasm complaining after some months or years there is no market (sales)? What of someone hi...
DIGITAL MARKETING CLASS: CUSTOMER PROFILING
I know you will be thinking what has customer profiling has to do with digital marketing. Well it has everything to do with it. Before you start a Goo...
HOW FAST DO YOU SELL
Everyday people come online to consume digital services ranging from mobile phones, reservation tickets, advice, tips on many issues etc. How fast can...
DIGITAL MARKETING CLASS: THE IMPORTANCE OF SPEED
Everyday more and more people are coming online, this has been made possible by the highly pervasive smartphone penetration especially in Sub-Saharan ...